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A New Language Emerges: Diego Cabrera Joins the FSQ Universe

On mixology, Bood & Marie, and the art of expanding flavour beyond the glass
Diego Cabrera, redefining cocktails for the FSQ universe.

There are those who make cocktails. And then there are those who construct worlds. Diego Cabrera belongs, quite unmistakably, to the latter. With his arrival, Food save the Queen does not simply introduce mixology into its universe. It does something rather more deliberate: it places it at the very centre of its language.

Mixology, Reconsidered

To speak of mixology today is to enter a crowded and often theatrical space. Techniques, signatures, presentations — all carefully performed. And yet, the question remains: What is mixology, when stripped of performance? At FSQ, the answer is disarmingly clear. It is not a discipline. It is a language. One capable of shifting, adapting, and — when handled properly — expanding the way we experience flavour altogether.

The Arrival of an Alchemist

Cabrera enters the Maison not as a collaborator, but as something more integral: an alchemist. Not in the decorative sense, but in the structural one: a figure capable of transforming technique, intuition and narrative into something that extends beyond the product itself.

As founder of Salmon Guru — consistently ranked among the world’s most influential cocktail bars — his work has long existed at the intersection of aesthetics, precision and storytelling, a territory that aligns rather naturally with FSQ.

Beyond the Cocktail

His role is not to create drinks, at least not in the conventional sense. The collections he develops for Food save the Queen are conceived as complete constructs — ideas translated into liquid form. They are not recipes. They are atmospheres. Moments designed to unfold gradually, rather than announce themselves all at once.

Enter Bood & Marie

It is within this framework that Bood & Marie emerges. At first glance, one might be tempted to call it a reinterpretation of the classic Bloody Mary. That would be… partially correct. And yet, as with most things within the FSQ universe, the intention lies elsewhere. It is not a variation. It is an edition. A recalibration of balance, texture and narrative — where the familiar structure of the Bloody Mary is reworked into something more layered, more deliberate, and perhaps slightly less predictable.

A Broader System at Play

Cabrera’s arrival activates something deeper within the Maison. Not a new category, but a new layer. In Food Save the Queen, each incorporation follows a precise logic: to expand the system without disrupting its internal coherence. Mixology, in this context, becomes a tool for connection — between disciplines, between moments, between ways of experiencing.

Limited Editions, Lasting Impressions

The first cocktail collections developed under Cabrera’s direction will be released in limited editions, distributed through a carefully selected network of partners in Spain and key international markets. A decision that reflects not exclusivity for its own sake, but a commitment to structure and intention. Because here, nothing is added lightly. Everything is integrated.

On Expanding the Language

In a moment where luxury increasingly gravitates towards the intangible, Food Save the Queen does not respond with excess. It responds with clarity. With structure. With authorship.

“The interest lies in working the cocktail from a broader place — not as an isolated piece, but as part of something larger.”

A Final Consideration

Bood & Marie is not simply a cocktail. Nor is it merely a reinterpretation. It is, perhaps, best understood as a gesture within a wider composition. One that suggests that mixology — when approached with the right sensibility — is not about what is in the glass, but about what it allows to happen around it.

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